Danny Mc Carthy

Danny Mc Carthy

Multimedia Production Principal @ ActiveCampaign

About Danny Mc Carthy

Danny McCarthy is a Multimedia Production Principal at ActiveCampaign, where he has worked in various roles since 2017. He focuses on empowering employees to create multimedia content and has a background in video production and marketing.

Current Role at ActiveCampaign

Danny McCarthy serves as the Multimedia Production Principal at ActiveCampaign, a position he has held since 2022 in Los Angeles, California. In this role, he focuses on bridging the gaps between marketing, education, and product to create comprehensive multimedia content. His responsibilities include overseeing multimedia projects and guiding teams in content creation.

Previous Experience at ActiveCampaign

Danny McCarthy has held multiple roles at ActiveCampaign. He worked as a Video Producer from 2017 to 2019 and then transitioned to Creative Video Lead from 2019 to 2020. After a brief period as Multimedia Team Manager in 2020, he took on the role of Sr. Marketing Manager, Multimedia from 2021 to 2023. His tenure at ActiveCampaign spans various positions that emphasize video production and multimedia management.

Background in Multimedia Production

Before joining ActiveCampaign, Danny McCarthy gained extensive experience in multimedia production. He worked at Fooditude Media as a Producer, Assistant Director, and Editor from 2009 to 2013. He also contributed to Big Teeth Productions in various capacities, including Producer and Assistant Producer, from 2011 to 2016. His early career included roles at Chicagonista LIVE! and Radar Studios, where he honed his production skills.

Education and Expertise

Danny McCarthy earned a Bachelor of Arts degree in Communication Arts from the University of Wisconsin-Madison, studying from 2004 to 2009. His educational background laid the foundation for his career in multimedia production. He also attended ETHS from 2000 to 2004, further developing his communication skills.

Contributions to Employee Education

Danny McCarthy is actively involved in educating and empowering employees at ActiveCampaign to create their own multimedia content. He emphasizes the importance of confidence in content creation, helping teams develop their storytelling abilities. His unique approach focuses on small, relatable wins, enhancing the overall effectiveness of the company's multimedia efforts.

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