Jenny Prince
About Jenny Prince
Jenny Prince is a Product Marketing Manager with extensive experience in the SaaS industry, currently working at ActiveCampaign since 2019 and at Criteo since 2022. She has a strong background in integrated campaign strategies and product messaging, having previously held roles at Civis Analytics and Vibes.
Work at ActiveCampaign
Jenny Prince has served as Product Marketing Manager at ActiveCampaign since 2019. In this role, she has focused on developing integrated campaign strategies tailored to the SaaS industry. Her responsibilities include collaborating cross-functionally with various teams and executives to enhance product messaging and drive revenue growth. Her tenure at ActiveCampaign has allowed her to leverage her expertise in executing impactful marketing initiatives.
Current Role at Criteo
Since 2022, Jenny Prince has held the position of Senior Product Marketing Manager at Criteo. In this capacity, she continues to apply her extensive experience in product marketing, particularly in launching effective messaging across multiple channels. Her role involves strategic planning and execution to support Criteo's marketing objectives and product offerings.
Previous Experience at Civis Analytics
Prior to her current roles, Jenny Prince worked at Civis Analytics as a Product Marketing Specialist from 2018 to 2019. During her time there, she contributed to the development and execution of marketing strategies that supported the company's product initiatives. This experience helped her build a strong foundation in product marketing within the analytics sector.
Background in Product Marketing at Vibes
Jenny Prince began her career in product marketing at Vibes, where she served as a Product Marketing Associate from 2016 to 2018. In this role, she gained valuable experience in crafting product messaging and executing marketing campaigns. Her work at Vibes equipped her with essential skills that she has carried into her subsequent positions.
Education and Expertise
Jenny Prince earned her Bachelor of Science (BS) in Marketing from Butler University, where she studied from 2012 to 2016. Her academic background has provided her with a solid understanding of marketing principles, which she has applied throughout her career in various product marketing roles. Her expertise includes integrated campaign strategies and cross-functional collaboration.