Rob Kaczanowski
About Rob Kaczanowski
Rob Kaczanowski is the Lead of Marketing for Postmark at ActiveCampaign, where he has worked since 2023. He has extensive experience in marketing roles across various organizations, including positions at TrendyMinds, Genesys, and Drum Corps International.
Current Role at ActiveCampaign
Rob Kaczanowski serves as the Lead of Marketing for Postmark at ActiveCampaign. He has been in this role since 2023. His responsibilities include overseeing marketing strategies and initiatives aimed at enhancing the Postmark product's visibility and user engagement.
Previous Experience in Marketing
Before his current position, Kaczanowski held several marketing roles. He worked as Growth Marketing Lead for Postmark at ActiveCampaign from 2022 to 2023. He also served as Growth Marketing Lead at Wildbit from 2021 to 2022 and as Global Marketing Automation Strategy Manager at Genesys from 2019 to 2021.
Early Career and Internships
Kaczanowski began his career with internships and assistant roles at Alma College. He worked as a Graphic Design Assistant and Marketing & Communications Intern from 2011 to 2013. Additionally, he served as a Resident Assistant and Teaching Assistant during his time at the college.
Education and Qualifications
Rob Kaczanowski earned a Bachelor of Arts in Business Administration from Alma College, where he studied from 2009 to 2013. His education provided a foundation for his career in marketing and communications.
Marketing Management Experience
Kaczanowski has extensive experience in marketing management. He worked as Marketing Manager for the Madison Scouts Drum and Bugle Corps from 2013 to 2015 and as Marketing Communications Manager for Drum Corps International from 2014 to 2016. These roles contributed to his expertise in marketing strategies within the arts and entertainment sectors.