Adriana Flores
About Adriana Flores
Adriana Flores is a Partner Marketing Program Manager at Acumatica, with a strong background in program management and marketing across various companies, including Microsoft and Expedia. She specializes in B2B and B2C marketing program management and has expertise in customer acquisition and multi-channel marketing campaigns.
Current Role at Acumatica
Adriana Flores serves as the Partner Marketing Program Manager at Acumatica, a position she has held since 2022. In this role, she focuses on developing and managing marketing programs that enhance partnerships and drive customer engagement. Her work contributes to the overall marketing strategy of Acumatica, which is based in Kirkland, Washington.
Previous Experience at Microsoft
Adriana Flores has extensive experience at Microsoft, where she held multiple roles from 2018 to 2021. She worked as a Program Manager for Alpenglow, a position she held for six months in 2020. Prior to that, she was a Content Operations Program Manager and Content Strategist for Alpenglow for one year. Additionally, she served as a Content Project Manager for Launch Consulting for one year from 2021 to 2022, and as a Program Manager for HCL America for six months in 2018.
Background in Marketing and SEM
Adriana Flores has a strong background in marketing, particularly in search engine marketing (SEM). She worked as a Senior SEM Specialist at Expedia from 2012 to 2014 and as a Senior SEM Strategist at All Star Directories from 2011 to 2012. Her experience also includes a role as a Marketing Manager at Winshuttle from 2014 to 2015. Her skills encompass customer acquisition, display advertising, and remarketing.
Educational Qualifications
Adriana Flores holds a Bachelor of Science (BSc) degree from Universidad Central de Venezuela, completed from 1996 to 2002. She furthered her education at the University of Washington - Michael G. Foster School of Business, where she achieved a certification in Marketing Management from 2011 to 2012. Additionally, she studied Business Administration and Management at Seattle Central College, earning a certificate from 2007 to 2008. She also participated in the Seattle Works Hands on Leadership Programs, focusing on Project Management for Non-Profits.
Skills and Expertise
Adriana Flores possesses a range of skills relevant to marketing and program management. She specializes in B2B and B2C marketing program management and has expertise in designing and managing global multi-channel marketing campaigns. She is proficient in lead generation and marketing automation tools, including Marketo and Salesforce CRM. Her strong background in content strategy and production complements her passion for data and marketing operations.