Isaac Smith
About Isaac Smith
Isaac Smith is a Marketing Automation Manager with extensive experience in marketing operations and technology. He has held various roles in notable companies, including Riskified and edX, and possesses advanced skills in CRM automation and analytics.
Work at Ada
Isaac Smith currently holds the position of Marketing Automation Manager at Ada, where he has been employed since 2024. In this role, he is responsible for overseeing marketing automation strategies and implementing tools to enhance marketing operations. His experience in this position allows him to leverage his skills in CRM automation and marketing operations to drive effective marketing campaigns.
Previous Experience in Marketing
Prior to his role at Ada, Isaac Smith worked at Riskified as Marketing Technology and Operations Manager from 2021 to 2024. He also served as a Marketing Operations Specialist at edX for one year in 2020-2021. His earlier roles include Digital Marketing Coordinator at Charles River Apparel and Digital Marketing Intern at Rooms To Go, where he gained foundational experience in digital marketing strategies.
Education and Expertise
Isaac Smith studied at Clark University, where he earned a Bachelor's degree in Business Administration and Management, as well as a Bachelor's degree in Psychology. He also completed a Master's degree in Communications & Marketing at the same institution. His educational background supports his expertise in CRM automation and marketing operations, with a focus on strategic planning and analytics.
Skills and Competencies
Isaac possesses advanced skills in various marketing tools, including Drift, Zapier, PathFactory, Tableau, and DataStudio. He demonstrates strong public speaking abilities and teamwork skills, which are essential for effective collaboration in marketing environments. His keen interest in consulting roles highlights his focus on branding and strategic communications.
Background
Isaac Smith's professional journey began with an internship at Haspel in 2017, followed by a digital marketing internship at Rooms To Go in 2018. He has accumulated diverse experience in marketing roles across different organizations, contributing to his comprehensive understanding of marketing operations. His work history includes significant positions in both operational and strategic capacities.