Lilliana Golob

Lilliana Golob

Senior Solutions Marketing Manager @ Adaptavist

About Lilliana Golob

Lilliana Golob is a Senior Solutions Marketing Manager at Adaptavist, with over 15 years of experience in B2B and B2B2C marketing. She has held various marketing roles at companies such as Ramsden International, Aviva, and CityFibre, and has a strong background in digital campaigns, content strategy, and brand development.

Current Role at Adaptavist

Lilliana Golob serves as the Senior Solutions Marketing Manager at Adaptavist, a position she has held since 2022. In this role, she focuses on developing and executing marketing strategies that support the company's solutions. Her responsibilities include creating campaigns that drive engagement and enhance brand visibility. She leverages her extensive experience in B2B and B2B2C marketing to contribute to Adaptavist's growth and market presence.

Previous Experience in Marketing

Lilliana Golob has a diverse background in marketing, having worked in various roles across multiple organizations. She was the International Marketing Manager at Ramsden International from 2007 to 2011, where she managed marketing initiatives. Following this, she served as the Senior Marketing Communications Consultant at Aviva from 2011 to 2015, focusing on strategic communication efforts. She also held positions at CityFibre as Content Manager and P&O Cruises as On-Board Communications Manager, further broadening her expertise in marketing communications.

Educational Background in Marketing

Lilliana Golob has a solid educational foundation in marketing. She studied at Simon Fraser University, where she earned a Bachelor of Business Administration (BBA) with a focus on Business Studies and Marketing. Additionally, she achieved a Professional Postgraduate Diploma in Marketing from CIM | The Chartered Institute of Marketing. This education has equipped her with the skills necessary to excel in her marketing career.

Expertise in Digital and Brand Strategy

With over 15 years of experience, Lilliana Golob has developed a strong expertise in digital, social, and direct mail campaigns. She specializes in creating marketing strategies that generate leads and convert sales. Her experience encompasses content creation, event management, and brand strategy, allowing her to effectively drive marketing initiatives that align with business objectives.

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