Lauren Foss
About Lauren Foss
Lauren Foss is a Senior Paid Media Strategist at Adentro, where she has worked since 2023. She has a background in marketing and public relations and has held various roles in the paid media sector over the years.
Current Role at Adentro
Lauren Foss serves as a Senior Paid Media Strategist at Adentro, a position she has held since 2023. In this role, she focuses on developing and executing paid media strategies to enhance the company's marketing efforts. Her expertise contributes to optimizing advertising campaigns and increasing brand visibility. Adentro is located in Scottsdale, Arizona, where Lauren applies her skills to drive measurable results in the competitive digital landscape.
Previous Experience at Adentro
Before her current role, Lauren Foss worked at Adentro in various capacities. She was the Enterprise Paid Media Manager from 2019 to 2023, where she managed large-scale paid media initiatives. Additionally, she served as the Manager of the Paid Media Team from 2018 to 2019. Her tenure at Adentro has provided her with extensive experience in media strategy and team leadership.
Work History in Marketing and Public Relations
Lauren has a background in marketing and public relations, having worked as a Marketing and Public Relations Assistant at The SOCIETY Group from 2014 to 2015. She also interned at Michele Marie PR from 2012 to 2013, gaining valuable experience in the Greater Los Angeles Area. These roles helped her develop skills in communication and media relations, which she has applied throughout her career.
Recruitment Experience
Prior to her focus on media strategy, Lauren worked as an IT Recruiter at Insight Global for one year, from 2014 to 2015. This role involved sourcing and placing candidates in technology-related positions, allowing her to gain insights into the recruitment process and the technology sector.
Education and Academic Background
Lauren Foss earned her Bachelor of Arts (B.A.) in Human Communication from Arizona State University, attending from 2010 to 2014. Her education provided her with a foundation in communication theories and practices, which she has utilized in her professional roles in marketing and media strategy.