Whitney Hanson
About Whitney Hanson
Whitney Hanson is an Account Executive at Zenreach, where she has worked since 2016. She specializes in customized marketing campaigns and has expertise in email marketing strategies, contributing to the implementation of Zenreach's walk-through rate™ metric.
Work at Zenreach
Whitney Hanson has been an Account Executive at Zenreach since 2016. In this role, she focuses on creating segmented customized marketing campaigns that enhance customer engagement and drive measurable results. She has played a key role in implementing Zenreach's unique walk-through rate™ metric, which tracks physical customer returns to businesses. Her contributions have helped improve marketing effectiveness and customer retention strategies within the organization.
Previous Experience at Insight Global
Prior to her current position, Whitney Hanson worked as a Recruiter at Insight Global in 2011 for a duration of nine months. This role provided her with foundational experience in recruitment and client relations, contributing to her skills in communication and customer engagement.
Background in Hospitality
Whitney Hanson has a background in the hospitality industry, having worked as a VIP Table Service Host at Riot Hospitality Group from 2013 to 2016. This experience in Scottsdale, AZ, allowed her to develop strong interpersonal skills and an understanding of customer service dynamics, which she later applied in her marketing career.
Education and Expertise
Whitney Hanson studied at Arizona State University, where she earned a Bachelor of Science in Communication from 2006 to 2010. Her educational background has equipped her with effective communication skills, which she utilizes in her marketing strategies. She specializes in email marketing strategies that significantly outperform competitors in terms of email address collection.