Asmita K.
About Asmita K.
Asmita K. is a Summer Intern at Aditya Birla Group and holds multiple roles at the Indian Institute of Management, Lucknow. She has extensive experience in digital marketing and is currently building a branding agency named Conceptify Digital.
Current Positions at Aditya Birla Group and IIM Lucknow
Asmita K. is currently engaged in multiple roles. She is a Summer Intern at Aditya Birla Group in Bengaluru, Karnataka, India. Additionally, she works at the Indian Institute of Management (IIM), Lucknow in two capacities: Social Media and Public Relations for the Media and Communication Cell, and Placement Operations in Lucknow, Uttar Pradesh, India.
Previous Experience in Digital Marketing
Asmita K. has accumulated extensive experience in digital marketing over several roles. In 2022, she worked as a Social Media Strategist at Impulse Digital Marketing in Mumbai, Maharashtra for 3 months. She also served as a Digital Marketing Analyst at Billionwaves Technologies Private Limited from 2021 to 2022 for 5 months, and as a Content Manager at Dronography.in for 1 month in 2021 in Thane, Maharashtra. Additionally, she held the position of Digital Marketing Specialist at Webroute India in Kalyan, Maharashtra for 9 months in 2021.
Educational Background
Asmita K. is currently pursuing her Master of Business Administration (MBA) from the Indian Institute of Management, Lucknow, a program she began in 2022 and is set to complete in 2024. She holds a Bachelor of Science (BS) degree in Physics from Somaiya Vidyavihar University, which she obtained over a three-year period from 2017 to 2020. Prior to her undergraduate studies, she completed her Higher Secondary Certificate (HSC) from SMT. CHM College, Ulahasnagar, spanning from 2015 to 2017.
Experience in Customer Relationship Management
In addition to her roles in digital marketing, Asmita K. has experience in customer relationship management. She worked as a Customer Relationship Management Manager at Renown - Do What You Love in Bengaluru, Karnataka. This position lasted for 1 month in 2021.
Founding Conceptify Digital
Asmita K. is in the process of building her own branding agency named Conceptify Digital. Drawing on her extensive background in digital marketing and branding, she aims to offer comprehensive agency services. This initiative marks a significant step in her professional journey as she looks to leverage her skills to help brands strengthen their market presence.