Sheetal Goel
About Sheetal Goel
Sheetal Goel is the Digital Marketing Head at Aditya Birla Group in Mumbai, India, with extensive experience in digital marketing leadership roles across various companies.
Title
Sheetal Goel is the Digital Marketing Head at Aditya Birla Group, based in Mumbai, Maharashtra, India.
Professional Background
Sheetal Goel has a robust career in digital marketing, holding key positions across several major organizations. Prior to her current role, she worked as Digital Marketing Head for GSK, covering India, Sri Lanka, and Bangladesh from 2020 to 2022. She was also the Assistant Vice President of Digital Marketing at Star TV Network from 2016 to 2020, and Senior Manager of Digital Marketing at Kimberly-Clark from 2015 to 2016. Earlier roles include Sr. Director of Social Media Strategy at GroupM, and multiple positions at Tangence, such as Business Manager and Assistant Marketing Manager.
Education and Expertise
Sheetal Goel holds an MBA in Marketing from Manipal Academy of Higher Education. She also has a B.Sc. (Hons.) in Microbiology from Delhi University. Her educational background has provided a solid foundation for her career in digital marketing, equipping her with the knowledge and skills to excel in this domain.
Digital Transformation Initiatives
At Aditya Birla Group, Sheetal Goel led digital transformation initiatives that focused on integrating advanced MarTech solutions. These efforts have modernized the company's marketing strategies and reinforced its online presence.
Achievements in Digital Marketing
Throughout her career, Sheetal Goel has received notable recognition for her contributions to digital marketing. She has been awarded 'Most Talented Social Media Professional in India' for her innovative approaches, developed digital strategies that are now industry best practices, and played a pivotal role in boosting online sales through successful e-commerce campaigns at Aditya Birla Group.