Tair Schwartz
About Tair Schwartz
Tair Schwartz is a Senior Product Manager for the Ads Platform at adMarketplace, where he has worked since 2023. He has extensive experience in MarTech and AdTech, specializing in performance optimization and product strategy.
Work at adMarketplace
Tair Schwartz has been employed at adMarketplace as a Senior Product Manager - Ads Platform since 2023. In this role, he focuses on enhancing the functionality and performance of the advertising platform. His responsibilities include overseeing product development and implementing strategies to optimize advertising solutions for clients. Schwartz's position is based in New York, New York, where he contributes to the company's mission of providing effective advertising solutions.
Previous Experience in Product Management
Before joining adMarketplace, Tair Schwartz held several significant roles in product management. He worked at Measured as a Senior Product Manager from 2020 to 2021, where he contributed to product development and management. Prior to that, he served as Director of Product - Geo Experimentation and Measurement at Measured from 2021 to 2022. Schwartz also gained experience at Social Method as Director of Ad Creative Strategy from 2019 to 2020, where he focused on creative strategies for advertising.
Background in Marketing and Product Development
Tair Schwartz has a diverse background in marketing and product development. He began his career at Tross, where he held multiple roles, including Project Manager of Product Development and Client Marketing Manager. He also served as Director of Media Marketing at Tross, where he managed media marketing strategies. His experience spans various aspects of marketing, including performance marketing and partnerships, which have contributed to his expertise in product strategy.
Education and Expertise
Tair Schwartz earned a Bachelor's degree in Culture and Communication Studies from Sapir College, completing his studies from 2011 to 2014. His educational background supports his expertise in the fields of MarTech and AdTech, particularly in developing and optimizing SSP/DSP platforms. Schwartz specializes in reporting and performance optimization within ad management platforms, leveraging data science-driven flows to enhance product performance.
Career Progression and Achievements
Throughout his career, Tair Schwartz has progressed through various roles in the marketing and product management sectors. His early experience at G CONVERSATIONS LIMITED as a PR Account Manager provided a foundation for his later roles in product management. Schwartz's career reflects a commitment to enhancing product strategies and driving growth through data-driven marketing solutions.