Ankita Vyas
About Ankita Vyas
Ankita Vyas is a Senior Technical Account Manager at Adobe, with extensive experience in digital marketing and account management. She has previously held roles at companies such as Pandora, TechTarget, and Oracle, and possesses advanced degrees in Marketing and Business Administration.
Current Role at Adobe
Ankita Vyas serves as a Senior Technical Account Manager at Adobe, a position she has held since 2020. In this role, she operates as a strategic escalation manager for clients with multi-million Annual Recurring Revenue (ARR) within the Adobe Digital Experience Cloud. Her responsibilities include managing post-sales client relationships and enhancing retention policies. She collaborates with teams globally, emphasizing a strong collaborative approach across multiple channels.
Previous Experience at Pandora
Before her tenure at Adobe, Ankita worked at Pandora as a Campaign Specialist from 2016 to 2017 in the Greater Seattle Area. During this time, she focused on campaign management and contributed to the company's advertising efforts. Her experience at Pandora added to her expertise in digital marketing and campaign execution.
Professional Background at TechTarget
Ankita's career includes a role as a Campaign Manager at TechTarget from 2014 to 2016 in Sydney, Australia. In this position, she managed advertising revenue and printing activities for a traditional print media publication. Her experience at TechTarget further developed her skills in campaign management and marketing strategy.
Educational Qualifications
Ankita Vyas holds a Master of Business Administration (M.B.A.) in Marketing from the University of Technology Sydney, where she studied from 2012 to 2014. Additionally, she earned a Masters of Electronic Business (M.E.B.) in Marketing and Networking from Sardargunj Mercantile Co. Op. Bank Ltd. (Anand) English Medium College of Commerce & Management from 2010 to 2012. She also completed a Bachelor of Business Administration (B.B.A.) with a focus on Marketing and Human Resource Management at the same institution from 2008 to 2010.
Diverse Experience in Marketing Roles
Ankita has held various marketing roles throughout her career. She worked as an Email Account Manager at Merkle from 2018 to 2020 in Bellevue, Washington, and as a Responsys Campaign Specialist at Oracle from 2017 to 2018 in the Greater Seattle Area. Her early career included positions as a Marketing Executive at Saillon India and as a Marketing-Telesales professional at Hospitality Marketing Concepts in Sydney. This diverse experience has equipped her with a comprehensive understanding of marketing strategies and client management.