Gaurav Sharma
About Gaurav Sharma
Gaurav Sharma is a Sr. Adobe Consultant at Adobe with extensive experience in digital marketing and email deliverability management.
Company
Currently, Gaurav Sharma works at Adobe as a Sr. Adobe Consultant. His extensive role involves various consulting responsibilities specific to Adobe's suite of services, which he has been committed to since 2019.
Title
Gaurav Sharma holds the title of Sr. Adobe Consultant at Adobe. In this senior role, he uses his considerable expertise to manage and optimize Adobe's core consulting functions, working with various clients and projects.
Education and Expertise
Gaurav Sharma earned a Bachelor of Technology (B.Tech.) in Information Technology from Punjab Technical University, where he studied from 2008 to 2012. Among his many skills, Sharma utilizes email authentication methods like SPF, DMARC, DKIM, SenderID, and Domain Keys. He specializes in SEO techniques, including URL structure, canonical and alternate tags, and interlinking. Sharma is also proficient in tools like Semrush, Google Analytics, AdWords, and Google Tag Manager.
Background
Gaurav Sharma has a solid background in digital marketing and email campaigns. Prior to his current role at Adobe, he accumulated experience at various companies. He worked at RailYatri.in as a Sr. Associate Digital Marketing for 4 months in 2019 and as a Technology Specialist - Marketing from 2017 to 2019. Sharma also served as an Email Marketing Specialist at Eli India for 8 months from 2016 to 2017. Before that, he was Sr. Campaign Manager at Wigzo Marketing Pte Ltd. for two years from 2014 to 2016 and at Pyxel Online from 2012 to 2014.
Achievements
In his career, Gaurav Sharma managed substantial email marketing volumes, overseeing 10 billion emails per month using PMTA servers. He significantly improved email inbox deliverability for major ISPs like Hotmail, Yahoo, and Gmail and has a strong background in email deliverability management and IP and domain reputation management. Additionally, he is skilled in managing and optimizing AdWords search campaigns and responsive search ads.