Gordon Maddock
About Gordon Maddock
Gordon Maddock serves as the Head of Retail & Travel at Adobe Digital Experience, where he leads initiatives to enhance customer engagement through Adobe Experience Cloud solutions. With a background in marketing and sales across various sectors, he has over a decade of experience driving digital transformation for clients.
Current Role at Adobe
Gordon Maddock serves as the Head of Retail & Travel at Adobe Digital Experience. He has held this position since 2019, contributing to the growth of Adobe's Digital Experience Business Unit. His role involves leading a team that focuses on the Retail, Media, and Telco sectors, where he implements innovative sales strategies to enhance customer engagement and business outcomes.
Previous Experience in Marketing
Before joining Adobe, Gordon Maddock worked in various marketing roles. He was the Marketing Manager for Family at Paramount Home Entertainment Australia from 2008 to 2009. Following this, he served as Vice President of Commercial Marketing at Warner Music Australia from 2009 to 2011. His experience in these roles provided him with a strong foundation in marketing strategies within the entertainment industry.
Expertise in Digital Transformation
Gordon Maddock possesses expertise in integrating Adobe Experience Cloud solutions to drive digital transformation initiatives. He has been instrumental in enhancing customer engagement for clients in the Retail and Travel sectors. His strong focus on leveraging data analytics allows him to provide personalized marketing experiences, aligning with the evolving needs of businesses.
Educational Background
Gordon Maddock has a diverse educational background. He earned a Bachelor of Arts in Politics from the University of New South Wales (UNSW) between 1989 and 1991. He later pursued a Graduate Diploma in Law at the University of Canberra from 1991 to 1992. Additionally, he obtained a Master of Business Administration from the Macquarie Graduate School of Management (MGSM) from 2009 to 2010.
Career at Oracle
Prior to his tenure at Adobe, Gordon Maddock worked at Oracle as the Sales Director for Customer Experience Applications from 2012 to 2019. In this role, he focused on driving sales and customer engagement strategies, further enhancing his expertise in customer experience solutions.