Loriel Horatschek ☁️

Loriel Horatschek ☁️

Global Account Director Consumer Goods @ Adobe

About Loriel Horatschek ☁️

Loriel Horatschek is a Global Account Director in Consumer Goods with over 15 years of experience in enterprise sales and sales leadership. Currently at Adobe, she specializes in helping companies leverage digital marketing tools and has worked with notable brands across various industries.

Current Role at Adobe

Loriel Horatschek serves as the Global Account Director for Consumer Goods at Adobe. She has held this position since 2022, working remotely. In her role, she focuses on leveraging digital marketing tools, artificial intelligence, and customer relationship management to support consumer goods companies. Her expertise is aimed at helping businesses innovate and remain competitive in a rapidly changing market.

Previous Experience at Adobe

Prior to her current position, Loriel worked at Adobe as an Enterprise Sales professional for ten months in 2021 and 2022. During this time, she was based in New York, where she contributed to the company's sales efforts and developed relationships with clients in various sectors.

Sales Leadership at Salesforce

Loriel has extensive experience at Salesforce, where she worked from 2014 to 2021. She held various roles, including Commercial Account Executive focused on Retail and Consumer Packaged Goods (CPG) and Marketing Cloud Specialist. Her tenure at Salesforce spanned seven years, during which she built a strong foundation in sales and client management.

Background in Sales at Windstream

Loriel's career in sales includes significant roles at Windstream, where she served as Senior Director of Sales for one year from 2013 to 2014 and as Senior Account Executive for six years from 2007 to 2013. Her experience at Windstream contributed to her development as a sales leader and her understanding of enterprise sales dynamics.

Education and Expertise

Loriel holds a Bachelor's degree from Hunter College. With over 15 years of experience in enterprise sales and sales leadership, she specializes in assisting retail, consumer goods, sports, and entertainment companies. Her focus is on utilizing digital marketing, analytics, and innovative technologies to drive business success.

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