Jason Rosen
About Jason Rosen
Jason Rosen is a Sr. Manager of Digital Advertising at Adpearance, where he has worked since 2018. He specializes in testing Google Dealer Playbook strategies and exploring lead-generation tactics, while also contributing articles on digital marketing and advertising strategies.
Work at Adpearance
Jason Rosen serves as the Senior Manager of Digital Advertising at Adpearance, a role he has held since 2018. In this position, he oversees the adoption of Google programs and manages beta testing for new advertising strategies. He has tested Google Dealer Playbook strategies for hundreds of dealers, focusing on optimizing digital advertising efforts. His work includes exploring lead-generation strategies tailored for high-demand seasons, ensuring that clients maximize their advertising potential.
Education and Expertise
Jason Rosen earned a Bachelor of Business Administration (B.B.A.) in Finance from the University of Portland, where he studied from 2013 to 2017. His educational background provides a strong foundation for his work in digital advertising. Additionally, he attended Punahou School from 2000 to 2013, which contributed to his early academic development. His expertise includes analyzing the ROI of digital marketing channels and discussing effective advertising strategies for electric vehicles.
Background
Before his current role at Adpearance, Jason Rosen gained experience as a Paid Media Intern at Anvil Media from 2017 to 2018. This internship allowed him to develop skills in managing paid media campaigns. He also worked as a Business Management Intern at First Hawaiian Bank for one month in 2016, where he gained insights into business operations. His diverse background in finance and digital advertising informs his current strategies and approaches.
Achievements in Digital Advertising
Jason Rosen has authored multiple articles on digital advertising and marketing strategies, showcasing his knowledge in the field. He has written about the benefits of programmatic audio advertising, contributing to the understanding of this emerging area. His analytical skills are evident in his work analyzing the ROI of various digital marketing channels, which aids in optimizing advertising strategies for clients.