Rachel Anderson
About Rachel Anderson
Rachel Anderson is a Senior Manager of Pro Digital Experience at Advance Auto Parts, where she has worked since 2020. She has extensive experience in digital marketing and analytics, having held various positions in companies such as Align Technology and Gorman Health Group.
Work at Advance Auto Parts
Rachel Anderson currently holds the position of Senior Manager, Pro Digital Experience at Advance Auto Parts. She has been with the company since 2020, contributing to the enhancement of the digital experience for professional customers. In her role, she has implemented strategies that improve customer engagement and satisfaction. Additionally, she has played a significant role in developing innovative digital solutions aimed at streamlining operations and increasing efficiency.
Previous Experience in Digital Marketing
Prior to her current role, Rachel Anderson worked at Align Technology as Senior Digital Marketing Manager for Invisalign from 2017 to 2020. In this position, she focused on optimizing digital platforms to enhance customer engagement. She also served as Director of Sales & Marketing Analytics at Gorman Health Group from 2016 to 2017, and as Associate Director of Sales and Marketing Analytics from 2012 to 2015, where she contributed to marketing strategies and analytics.
Recruitment and Marketing Background
Rachel's career began with a brief stint as a Recruiter at IDR, Inc. in 2009. She later worked as a Marketing Specialist at SHL Group Ltd. from 2010 to 2012 and as Marketing Manager for Show Management at National Trade Productions in 2012. These roles provided her with a diverse background in marketing and recruitment, enhancing her expertise in the field.
Education and Expertise
Rachel Anderson earned her Bachelor's degree in Advertising from the University of Tennessee, Knoxville, where she studied from 2004 to 2008. Her educational background has provided her with a solid foundation in marketing principles, which she has applied throughout her career in various digital marketing and analytics roles.