Norman Hong
About Norman Hong
Norman Hong serves as the Vice President of Cell Development at ADVANO, where he has contributed to the development of advanced Lithium-Ion battery technologies. He holds a Bachelor's degree in Engineering from Cheongju University and a graduate degree from The University of Tokyo, and has extensive experience in cell technology across various companies in the United States and Asia.
Current Role at Advano
Norman Hong serves as the Vice President of Cell Development at Advano, a position he has held since 2020. He is based in Carmel, Indiana, United States. In this role, he focuses on advancing cell development technologies and overseeing the development of innovative battery solutions.
Previous Experience at Advano
Prior to his current role, Norman Hong worked at Advano as the Director of Cell Development for a brief period in 2020. During his time in this position, he contributed to the development and launch of representative Lithium-Ion battery product series, including the NCM-Carbone and NCM-Graphite series, which achieved energy densities ranging from 180 to 240 Wh/Kg.
Educational Background
Norman Hong studied Engineering at Cheongju University in South Korea, where he earned his Bachelor's degree from 1991 to 1998. He furthered his education at The University of Tokyo in Japan, completing his studies at the Graduate School of Engineering from 1998 to 2001.
Professional Experience in Battery Technology
Norman Hong has extensive experience in the battery technology sector. He worked at Hybrid Kinetic Motors as the Director of Cell Technology from 2015 to 2019, where he focused on high energy cell development using silicon anode materials, achieving energy densities of 280 to 320 Wh/Kg. He also held positions at EnerDel, Aquion Energy, and Altairnano, contributing to various battery engineering and development projects.
Achievements in Cell Development
Throughout his career, Norman Hong has developed multiple battery products, including the LTO power cell series, which features energy densities of 90 to 120 Wh/Kg and the capability of full charge in six minutes. He has successfully navigated cultural, regulatory, and technical challenges while creating business opportunities in international markets, particularly in China and South Korea.