Randall Willis
About Randall Willis
Randall Willis is a Senior Amazon Account Director at Advantage Solutions, specializing in PPC strategy and digital marketing. He has a background in financial consulting and business operations, with experience in optimizing brand performance across multiple e-commerce platforms.
Work at Advantage Solutions
Randall Willis serves as the Sr. Amazon Account Director at Advantage Solutions, a company specializing in sales, marketing, and technology. He has held this position since 2021, working remotely. In this role, he focuses on developing and implementing strategies that enhance brand visibility and customer engagement across various platforms, including Amazon, Walmart, and Shopify.
Previous Experience at Regions Bank
Before joining Advantage Solutions, Randall Willis worked at Regions Bank as a Financial Relationship Consultant from 2016 to 2017 in Tampa, Florida. During his tenure, he provided financial advice and services to clients, helping them manage their financial portfolios effectively.
Expertise in PPC Strategy
Randall Willis specializes in pay-per-click (PPC) strategy for both Amazon 1P and 3P. His expertise in this area has contributed to significant brand growth, allowing companies to optimize their advertising spend and achieve better returns on investment.
Education and Qualifications
Randall Willis earned a Bachelor's degree in Business/Commerce from Southeastern University. His educational background provides a strong foundation for his work in marketing and business operations, enabling him to apply effective strategies in his professional roles.
Background in Business Operations
Randall Willis has experience as a Business Operations Specialist at the State of Florida Department of Health from 2017 to 2018 in Tampa, Florida. In this position, he was involved in optimizing operational processes and improving service delivery within the organization.