Theresa La Salle
About Theresa La Salle
Theresa La Salle is an experienced Account Executive at Advantage Solutions, specializing in sales and marketing strategies. With a strong background in consumer packaged goods, she has held various managerial roles in companies such as Philip Morris and Barcel USA, focusing on brand integrity and strategic account management.
Current Role at Advantage Solutions
Theresa La Salle serves as an Account Executive at Advantage Solutions, a company specializing in sales, marketing, and technology. She has held this position since 2017, contributing to the company's efforts in enhancing client relationships and driving sales strategies. Based in Dallas, Texas, she focuses on increasing promotional participation for targeted food and health & beauty aid products.
Previous Experience in the Food and Beverage Industry
Theresa La Salle has extensive experience in the food and beverage industry. She worked at Barcel USA as Manager/Director of Strategic Accounts for Convenience/Drug from 2010 to 2015. Prior to that, she held various roles at International Food Associates as Executive Brand Director for seven months in 2015, and at Borden Dairy Company as Manager of Sales Planning for eight months in the same year. Her experience spans over two decades in consumer packaged goods.
Background in Tobacco Industry
Theresa La Salle has a significant background in the tobacco industry, having worked at Philip Morris and Altria in various capacities. Her roles included Trade Marketing Manager, Manager of Compliance & Integrity, and Communications Manager for Brand Integrity. She spent a total of over ten years at these companies, focusing on brand integrity and customer relationship management.
Educational Qualifications
Theresa La Salle obtained her Master of Business Administration (M.B.A.) with a focus on Marketing Management from the University at Albany, SUNY. She also holds a Bachelor's Degree in Economics and Political Science from the same institution. Her educational background supports her expertise in marketing and business development.
Expertise in Consumer Packaged Goods
Theresa La Salle possesses a strong background in consumer packaged goods (CPG), specializing in international and specialty foods, salty snacks, dairy products, condiments, confections, and tobacco. She has developed expertise in educating and coaching chain personnel on the benefits of seasonal inventory monitoring and adjustments, enhancing product distribution and visibility with major retail chains like Wal-Mart and Target.