Tyrone Ried

Tyrone Ried

Senior Vice President @ Advantage Solutions

About Tyrone Ried

Tyrone Ried serves as the Senior Vice President at Advantage Solutions, bringing extensive experience in marketing and strategy from various leadership roles at notable companies such as Walmart and Abbott Laboratories.

Current Role at Advantage Solutions

Tyrone Ried serves as Senior Vice President at Advantage Solutions, a position he has held since 2022. In this role, he is responsible for overseeing strategic initiatives and business development efforts within the organization. His leadership is focused on enhancing the company's sales and marketing capabilities in the competitive landscape of consumer goods. Ried's extensive experience in marketing and strategy positions him to drive growth and profitability for Advantage Solutions.

Previous Experience at Advantage Solutions

Before his current role, Tyrone Ried worked at Advantage Solutions as Vice President of Strategy and Business Development from 2019 to 2022. During this time, he contributed to the development of strategic marketing initiatives and business growth strategies. His tenure at Advantage Solutions has been marked by a focus on integrating sales and marketing efforts to enhance client relationships and market presence.

Marketing Expertise and Background

Tyrone Ried possesses extensive marketing expertise, particularly in shopper marketing, omnichannel marketing, and media strategy. His career includes significant roles at major companies such as Walmart, Sam's Club, and Abbott Laboratories. Ried has developed and executed comprehensive marketing plans that leverage both traditional and digital media, aimed at building brand equity and driving customer acquisition.

Educational Background

Tyrone Ried holds a Bachelor of Science in Business Administration (BSBA) with a focus on Finance from The Ohio State University, which he attended from 1985 to 1989. He furthered his education by obtaining a Master of Business Administration (MBA) in Marketing from the University of Michigan - Stephen M. Ross School of Business, completing his studies from 1992 to 1994. This educational foundation supports his extensive career in marketing and business strategy.

Career Progression and Key Roles

Throughout his career, Tyrone Ried has held various key marketing and management roles across multiple industries. He worked at Abbott Laboratories in several capacities, including Director of Diabetes Consumer Marketing and Senior Product Marketing Manager. His experience also includes leadership positions at Walmart and Sam's Club, where he managed marketing strategies for health and wellness products. Ried's diverse background has equipped him with a comprehensive understanding of both retail and consumer packaged goods sectors.

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