Geoff Daniel
About Geoff Daniel
Geoff Daniel serves as the Vice President of Sales at Adwerx, where he has worked since 2021, overseeing three sales divisions and implementing new strategies that significantly increased annual revenues. He has a diverse background in sales management, having held various positions at Adwerx and ThyssenKrupp Elevator Americas, and holds two Bachelor of Arts degrees from the University of North Carolina at Chapel Hill.
Work at Adwerx
Geoff Daniel has been serving as the Vice President of Sales at Adwerx since 2021. In this role, he provides leadership to three distinct sales divisions, which include sales managers, account executives, and inside sales representatives. He has been instrumental in implementing new product and go-to-market strategies across both core and non-core verticals. Prior to his current position, he held various roles at Adwerx, including Director of Business Development and Strategic Account Development. His tenure at the company has seen a significant increase in annual revenues, growing from $4 million in 2018 to $30 million in 2021.
Education and Expertise
Geoff Daniel holds two Bachelor of Arts degrees from the University of North Carolina at Chapel Hill, one in Economics and another in Communication. His educational background has equipped him with a solid foundation in analytical and communication skills, which he applies in his professional roles. He has expertise in utilizing various platforms for sales and marketing strategies, including Microsoft, Google, Salesforce, Outreach, Mixmax, Chilipiper, Facebook, and Xandr. His skills also extend to creative campaign development and campaign analytics, aimed at driving sales velocity and improving performance benchmarks.
Background
Geoff Daniel's professional journey includes a diverse range of roles in sales and business development. Before joining Adwerx, he worked at ThyssenKrupp Elevator Americas as a Sales Manager in Arizona and previously held positions at TK Elevator and Johnson Brothers Liquor Co. His early career also included a role as a Financial Representative at Northwestern Mutual. This varied experience has contributed to his comprehensive understanding of sales dynamics across different industries.
Achievements
During his time at Adwerx, Geoff Daniel achieved a notable increase in the company's annual revenues, demonstrating his effectiveness in sales leadership. He has been responsible for implementing strategic initiatives that have positively impacted the company's growth trajectory. His leadership has also fostered the development of sales teams, enhancing their capabilities and performance in the marketplace.