Adriana Kwicinski
About Adriana Kwicinski
Adriana Kwicinski serves as the Senior Manager of Growth Marketing at Afterpay Touch, a position she has held since 2019. With a diverse background in digital marketing and media planning, she has previously worked for companies such as Birdies, Williams-Sonoma, and Resolution Media.
Work at Afterpay
Adriana Kwicinski has been serving as the Sr. Manager of Growth Marketing at Afterpay Touch since 2019. In this role, she is responsible for developing and executing marketing strategies aimed at driving growth and customer engagement. Her position is based in the San Francisco Bay Area, where she has contributed to the company's marketing efforts for five years.
Previous Experience in Marketing
Prior to her current role, Adriana held several marketing positions. She worked as a Digital Marketing Manager at Birdies from 2017 to 2019, where she focused on digital strategies. Earlier, she served as a Summer Marketing Intern at LiveOps in 2009 and as Head of Online Marketing for the JazzReggae Festival from 2011 to 2012. Additionally, she worked at OmnicomMediaGroup USA in 2013 and as a Paid Social Coordinator at Resolution Media from 2015 to 2016.
Education and Expertise
Adriana Kwicinski studied at UCLA, where she earned a Bachelor of Arts (B.A.) in Sociology. Her educational background has provided her with a foundation in understanding consumer behavior, which she applies in her marketing roles. She also attended Menlo School, which contributed to her early academic development.
Career Development in Digital Media
Adriana has extensive experience in digital media roles. She worked at Williams-Sonoma, Inc. as a Sr. Digital Media Analyst in 2017 and previously as a Digital Media Analyst from 2016 to 2017. Her work involved managing paid social campaigns and analyzing media performance, enhancing her skills in digital marketing and analytics.
Involvement in Philanthropy
Adriana has been involved in philanthropic efforts, particularly with the Pancreatic Cancer Action Network. She served as a vocalist and philanthropist from 2009 to 2011 and also held a Marketing and Communications Intern position with the organization from 2008 to 2011. Her contributions reflect her commitment to community engagement and support for cancer awareness.