Alison Mc Mahon

Online Trade & Site Marketing Manager @ Afterpay

About Alison Mc Mahon

Alison McMahon is an Online Trade & Site Marketing Manager at Afterpay, where she has worked since 2021. With a diverse background in marketing roles across various organizations, she is recognized for her adaptability, resilience, and innovative approach to consumer marketing.

Work at Afterpay

Alison McMahon has served as the Online Trade & Site Marketing Manager at Afterpay since 2021. In this role, she is responsible for managing online trade initiatives and site marketing strategies. Based in Melbourne, Victoria, Australia, she has contributed to the company's marketing efforts for three years, focusing on enhancing customer engagement and driving sales through effective online campaigns.

Previous Experience in Marketing

Before joining Afterpay, Alison McMahon held several marketing positions. She worked at Brandbank Group as the Marketing Manager for French Connection from 2018 to 2021. Prior to that, she was the Campaign Development Manager at NOVA Entertainment from 2016 to 2018. Additionally, she has experience as the Digital Marketing & eCommerce Manager for Commonry & AllKinds at Brandbank Group for a brief period in 2021 and as the Marketing Content and Campaign Manager at Bonds from 2018 to 2019.

Mentorship Role at RMIT University

Alison McMahon has been involved with RMIT University as a Mentor in Digital Marketing since 2020. In this capacity, she provides guidance and support to students, sharing her expertise in marketing strategies and industry practices. Her role reflects her commitment to fostering the next generation of marketing professionals.

Educational Background

Alison McMahon studied at Monash University, where she achieved a Bachelor's Degree in Arts. Her education spanned from 2014 to 2015. Earlier, she attended Kilbreda College from 2006 to 2011, completing her secondary education. This academic foundation has contributed to her strategic and creative approach in her marketing career.

Skills and Attributes

Alison McMahon is recognized for her adaptability and resilience in addressing marketing challenges. She combines strategic and creative talents to develop impactful marketing experiences. Her high level of curiosity drives her to explore innovative marketing approaches, enabling her to champion consumer marketing strategies that deliver results.

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