Geneviève Vachon
About Geneviève Vachon
Geneviève Vachon serves as the Manager of Partner Success for North American Enterprise Accounts at Afterpay Canada, a role she has held since 2022. With a background in brand marketing and account management, she has previously worked at Amazon and Bell, and holds degrees from McGill University and Concordia University.
Work at Afterpay
Geneviève Vachon has been serving as the Manager of Partner Success for North American Enterprise Accounts at Afterpay Canada, a subsidiary of Block Inc., since 2022. In this role, she focuses on enhancing partner relationships and driving success for enterprise accounts across North America. Her position involves strategic account management and collaboration with various stakeholders to ensure optimal service delivery and partner satisfaction.
Previous Experience at Amazon
Before joining Afterpay, Geneviève worked at Amazon as a Market Manager from 2019 to 2022. In this capacity, she managed operations in Quebec and Atlantic Canada, overseeing market strategies and execution. Her experience at Amazon contributed to her understanding of e-commerce dynamics and customer engagement in a competitive landscape.
Education and Expertise
Geneviève Vachon holds a Bachelor of Commerce degree with a major in Marketing and a minor in Management from the John Molson School of Business at Concordia University, completed between 2008 and 2011. She further advanced her education by completing an Executive Development Mini MBA at McGill University's Desautels Faculty of Management in 2022, which enhanced her strategic and leadership capabilities.
Background in Retail and Marketing
Geneviève has a diverse background in retail and marketing, having held various positions prior to her current role. She worked as an Assistant Store Manager at Bell Canada from 2011 to 2014 and later as a Samsung Mobile Field Marketing Representative and Regional Manager at Premium Retail Services from 2014 to 2019. These roles provided her with valuable experience in brand marketing, product training, and account management.
Advocacy for Diversity and Inclusion
Geneviève Vachon actively advocates for diversity, equity, and inclusivity in the workplace. She emphasizes the importance of transparency and communication in professional settings, aligning her values with her efforts to foster an inclusive work environment. Her advocacy reflects her commitment to creating equitable opportunities for all individuals in the workplace.