Meredith Zippo
About Meredith Zippo
Meredith Zippo is a Senior Strategist in Partner Marketing at Afterpay, where she has worked since 2020. She has a diverse background in marketing, having held various positions at notable companies such as GroupM, Hearst, and Girlboss.
Work at Afterpay
Meredith Zippo serves as a Senior Strategist in Partner Marketing at Afterpay since 2020. In this role, she leads marketing initiatives for major enterprise partners, including Lululemon and The Container Store. Her focus is on developing cross-channel strategies that enhance brand partnerships and drive marketing effectiveness.
Previous Experience in Marketing
Prior to her current role, Meredith Zippo held various positions in the marketing sector. She worked as a Media Analyst at GroupM from 2012 to 2014, where she gained foundational experience in media strategy. She then transitioned to Hearst, serving as Associate Director of Brand Marketing for Hearst Digital Media from 2016 to 2018, and later as Senior Integrated Marketing Manager for Cosmopolitan from 2015 to 2016. Meredith also worked at Girlboss, where she was a Brand Strategist and later the Director of Brand Strategy, Partnerships.
Education and Expertise
Meredith Zippo earned her Bachelor of Arts (B.A.) in Public Relations and Psychology from Penn State University. Her educational background supports her expertise in strategic marketing and brand partnerships. She combines her creative skills with her marketing knowledge to develop innovative initiatives that impact the marketing field.
Background in Integrated Marketing
Meredith has a robust background in integrated marketing, having worked with notable organizations such as Condé Nast and Hearst. At Condé Nast, she was the Integrated Marketing Manager for Architectural Digest from 2014 to 2015. This experience contributed to her comprehensive understanding of brand marketing and partnership strategies.