Toni Adolfson
About Toni Adolfson
Toni Adolfson is a Trade Campaign Manager with extensive experience in the online media industry. She has held various strategic roles in companies across Canada and Australia, focusing on trade campaigns, digital media, and marketing strategies.
Work at Afterpay
Toni Adolfson currently serves as the Trade Campaign Manager at Afterpay, a position she has held since 2021. In this role, she focuses on managing trade campaigns within the online media industry. Her responsibilities include developing and executing marketing strategies that align with Afterpay's objectives. This position allows her to leverage her extensive experience in digital media and marketing.
Previous Experience in Media Strategy
Prior to her role at Afterpay, Toni Adolfson worked at THE ICONIC as Brand Partnership Campaign Manager from 2018 to 2021. She also held the position of Senior Account Manager at Crucial Interactive from 2016 to 2018. Earlier in her career, she was an Account Manager at OMD Australia from 2012 to 2015 and a Senior Strategist at OMD Canada for seven months in 2016. These roles contributed to her expertise in managing trade campaigns and developing media strategies.
Education and Expertise
Toni Adolfson earned her Bachelor’s Degree in Business from the University of Technology, Sydney, completing her studies from 2009 to 2012. Her educational background supports her expertise in managing trade campaigns and digital marketing strategies. She possesses skills in event planning, which complement her work in the online media industry.
Background in International Markets
Toni Adolfson has a background that includes working with international markets, which has enhanced her global perspective in media strategies. Her experience in both Australia and Canada provides her with insights into diverse market dynamics and consumer behaviors, contributing to her effectiveness in campaign management.