Lisa Saltsman, MBA
About Lisa Saltsman, MBA
Lisa Saltsman, MBA, serves as the Vice President of Marketing & Alliances at AgencyQ, bringing extensive experience in marketing and business development. She is certified in Hubspot Marketing and has been recognized as a Sitecore MVP three times for her contributions to the Sitecore community.
Current Role at AgencyQ
Lisa Saltsman serves as the Vice President of Marketing & Alliances at AgencyQ since 2022. In this role, she is responsible for overseeing marketing strategies and partnership development. Her leadership focuses on enhancing brand visibility and driving growth through effective marketing initiatives.
Professional Experience
Lisa Saltsman has extensive professional experience in various roles. She worked at LKQ Corporation from 2004 to 2008 in Industry Relations and Business Development. She held multiple positions at Paragon, including Inside Sales & Alliance Manager and Sales - Partner Sales Manager from 2013 to 2019. Additionally, she served as Business Development Manager at RDA from 2020 to 2022 and as Marketing Coordinator at Corporate Technologies Group from 2010 to 2012.
Education and Certifications
Lisa Saltsman holds a Bachelor of Business Management from Kent State University, where she studied from 2000 to 2002. She also earned an MBA in Marketing from Kent State University from 2002 to 2003. Additionally, she is certified in Hubspot Marketing and has a Certificate from the EpiServer Sales Academy, demonstrating her expertise in inbound marketing and sales techniques.
Industry Contributions and Recognition
Lisa Saltsman is recognized as a Sitecore MVP three times, reflecting her significant contributions to the Sitecore community. She organizes Sitecore User Groups (SUGs) in various regions, including Cleveland, Houston, and Baltimore/DC, as well as SUGCON North America. Her involvement in these initiatives showcases her commitment to fostering community engagement and knowledge sharing in the industry.
Skills and Expertise
Lisa Saltsman possesses a diverse skill set that includes executing demand generation and account-based marketing (ABM) strategies. She is proficient in organizing trade show events to enhance brand visibility and generate leads. Her full-cycle approach to business operations emphasizes client loyalty and effective relationship management, from prospecting to closing.