Sarah Simpson
About Sarah Simpson
Sarah Simpson is a Director of Digital Marketing with a background in journalism and political management. She has held various roles in digital marketing and communications, demonstrating expertise in grassroots organizing, policy analysis, and volunteer management.
Current Role at agencyQ
Sarah Simpson serves as the Director of Digital Marketing at agencyQ, a position she has held since 2021. In this role, she oversees digital marketing strategies and initiatives, contributing to the agency's overall marketing objectives. Her responsibilities include managing campaigns, optimizing digital content, and leading a team to enhance the agency's online presence. Her experience in digital marketing allows her to effectively drive engagement and reach target audiences.
Previous Experience in Digital Marketing
Prior to her current role at agencyQ, Sarah Simpson worked as a Digital Marketing Manager at Conseqta Technology from 2020. She also held the position of Senior Content Strategist at U.Group from 2014 to 2020, where she developed content strategies that aligned with client goals. Additionally, she served as Communications Manager at Afterschool Alliance from 2011 to 2014, where she managed communication efforts and outreach programs.
Education and Expertise
Sarah Simpson holds a Bachelor of Science in Journalism from Northwestern University, where she studied from 2005 to 2009. She later earned a Master's degree in Political Management from The George Washington University, completing her studies from 2011 to 2013. Her educational background, combined with expertise in grassroots organizing and policy analysis, enhances her capabilities in digital marketing.
Background in Grassroots Organizing
Sarah Simpson has a strong foundation in grassroots organizing, having worked as a Canvass Director at Grassroots Campaigns in St. Louis, MO, from 2009 to 2010. This experience has equipped her with skills in volunteer management and public speaking, which are essential for effective leadership in her marketing roles. Her background supports her ability to engage with communities and drive impactful marketing initiatives.
Skills in Copy Editing and Content Creation
Sarah Simpson possesses a background in copy editing, which enhances her ability to create effective marketing content. This skill set allows her to ensure clarity and precision in messaging, contributing to successful digital marketing campaigns. Her expertise in content strategy and development is complemented by her strong communication skills, making her a valuable asset in her marketing endeavors.