Ausra Venckus (She/Her)
About Ausra Venckus (She/Her)
Ausra Venckus serves as the Director of Marketing Strategy, Systems, and Analytics at Agiloft, having transitioned to this role in 2023. With a background in finance and extensive experience in marketing analytics, she has held various positions at notable companies including Certinia, Adobe, and Novasentis.
Current Role at Agiloft
Ausra Venckus serves as the Director of Marketing Strategy, Systems, and Analytics at Agiloft. She has held this position since 2023, contributing her expertise in marketing strategy and analytics. Based in Los Angeles, California, she focuses on enhancing marketing operations and leveraging data-driven insights to support organizational goals.
Previous Experience at Certinia
Prior to her current role, Ausra Venckus worked at Certinia as the Senior Director of Marketing Operations and Analytics from 2022 to 2023. In this role, she was responsible for overseeing marketing operations and analytics, driving strategic initiatives to optimize marketing performance. Before that, she served as the Director of Marketing Operations and Analytics at Certinia from 2020 to 2022.
Educational Background
Ausra Venckus has a strong educational foundation in business and analytics. She earned her MBA in Finance from Towson University, studying from 2008 to 2010. Additionally, she completed a Business Intelligence program at the University of California, Berkeley from 2014 to 2015. Her undergraduate degree is a Bachelor of Science in Management Information Systems from Vilniaus universitetas / Vilnius University, obtained from 2002 to 2004.
Career Progression in Marketing Analytics
Throughout her career, Ausra Venckus has held various roles in marketing analytics and strategy. She worked as a Principal in Marketing and Customer Analytics and Insights at Adobe from 2018 to 2020. Prior to that, she was the Head of Marketing Analytics for Magento at Adobe from 2016 to 2018. Her experience also includes positions at Novasentis, Inc, where she served as Marketing Director and Manager of Market Analytics and Development.
Skills and Certifications
Ausra Venckus has developed a diverse skill set in data analytics and marketing strategy. She has completed advanced training in SQL, Tableau, Python, and Advanced Excel through General Assembly. This training complements her extensive experience in marketing analytics, enabling her to effectively analyze data and drive strategic marketing decisions.