Rose Smith
About Rose Smith
Rose Smith is a Senior Product Marketing Manager at Aha!, working remotely from Bend, Oregon, with a decade of experience in product marketing for SaaS companies.
Title
Rose Smith holds the position of Senior Product Marketing Manager at Aha!.
Current Role at Aha!
Since May 2021, Rose Smith has been serving as a Senior Product Marketing Manager for Aha!, a fully remote company, working from Bend, Oregon. She has been instrumental in the development and marketing of Aha!'s suite of tools, including Aha! Roadmaps, Aha! Ideas, Aha! Whiteboards, Aha! Knowledge, and Aha! Develop.
Previous Roles at Aha! and PitchBook Data
Before her current role, Rose was a Product Marketing Manager at Aha! from 2019 to 2021 in the Greater Seattle Area. Prior to joining Aha!, she worked at PitchBook Data in various capacities such as Product Marketing Manager (2017-2019), Customer Marketing Manager (2016-2017), and Team Lead, Customer Success (2014-2015). Additionally, she worked as a Financial Reporter at The Writing Company in 2011.
Educational Background
Rose Smith studied at the University of Puget Sound, earning a B.A. in English from 2007 to 2011. She also attended Pontificia Universidad Católica de Chile, where she studied Spanish Language and Literature during a Fall Semester Abroad in 2010.
Expertise in Product Marketing
With over a decade of experience in product marketing, particularly within SaaS companies, Rose specializes in product positioning and messaging, go-to-market planning and execution, marketing campaign orchestration, and demand generation. She is skilled in organizing cross-functional teams to bring new products to market and developing creative assets.
Notable Contributions and Achievements
Rose has played a significant role in Aha!'s recognition as one of the best fully remote companies to work for. She has contributed to Aha!'s philanthropic efforts through Aha! Cares, which has given over $1M to people in need. She also has expertise in creating KPI dashboards and centralizing product KPIs for greater transparency into product metrics.