Kwame Osei Asamoah
About Kwame Osei Asamoah
Kwame Osei Asamoah is an Online Marketing Intern currently working at air up in Munich, Germany. He has a diverse background in digital marketing and business development, having held various internships and academic positions across multiple countries.
Work at air up
Kwame Osei Asamoah has been working at air up as an Online Marketing Intern since 2021. In this role, he contributes to the digital marketing team by managing various marketing initiatives. His responsibilities include planning, managing, analyzing, and optimizing digital marketing campaigns across European markets. He plays a key role in supporting the team's efforts through campaign reporting, ad hoc analysis, and market research.
Previous Experience in Marketing
Prior to his current position, Kwame Osei Asamoah held various marketing roles. He worked as a Marketing Intern at Enterprise Insurance Group in Kumasi, Ghana, from 2011 to 2012. He also served as a Business Development/Digital Marketing Intern at TDK Technologies & Information Services Ltd in 2020, and as an Online Marketing Campaigner for Google AdWords at Business Advisory Group in Canada in 2019. Additionally, he was an Intern in CRM at Mister Spex in Berlin, Germany, in 2021.
Education and Expertise
Kwame Osei Asamoah has a strong educational background in management and information systems. He achieved a Master's degree in International Management and Information Systems from Fh-Südwestfalen from 2018 to 2021. He also holds a Master's degree in Economic Behaviour and Governance from the University of Kassel, completed from 2016 to 2018. His studies at Brandenburg University of Applied Sciences included SAP FI – General Ledger Accounting & Annual Accounts with SAP S/4HANA and Enterprise Resource Planning with SAP S/4HANA.
Contributions to Digital Marketing
During his internships, Kwame Osei Asamoah developed expertise in Native Ads by taking full ownership of the development of a marketing channel. He contributed to the digital marketing team by ensuring thorough documentation of learnings and processes. His experience includes planning and optimizing digital marketing campaigns, as well as conducting market research to support marketing efforts.
Academic Qualifications
Kwame Osei Asamoah holds a Bachelor's degree in Business Administration and Management from the University of Cape Coast, which he completed from 2007 to 2011. He also studied advanced Microsoft Excel at Fachhochschule Südwestfalen from 2019 to 2020. His diverse academic qualifications support his roles in marketing and business development.