Lydia Schmidt
About Lydia Schmidt
Lydia Schmidt is a Junior Campaign Manager CRM at air up, where she has worked since 2021. She previously held a position in Shop Management at ABOUT YOU AG & Co. KG and holds a Bachelor of Arts in Applied Media and Communication Studies from Technische Universität Ilmenau.
Work at air up
Lydia Schmidt has been employed at air up as a Junior Campaign Manager CRM since 2021. In this role, she is responsible for managing customer relationship management campaigns, contributing to the company's marketing strategies. Her position is based in München, Bayern, Deutschland, where she has been actively involved in enhancing customer engagement and brand loyalty.
Previous Experience at ABOUT YOU AG & Co. KG
Before joining air up, Lydia Schmidt worked at ABOUT YOU AG & Co. KG in Hamburg, Deutschland. She held a position in Shop Management for a duration of five months in 2017 to 2018. During her time there, she gained experience in managing online shop operations, which provided her with valuable insights into e-commerce and customer service.
Education and Expertise
Lydia Schmidt earned her Bachelor of Arts in Angewandte Medien- und Kommunikationswissenschaften from Technische Universität Ilmenau. She studied there from 2014 to 2019, completing a five-year program that equipped her with knowledge in media and communication sciences. Additionally, she participated in a semester abroad at Curtin Singapore, focusing on International Marketing, which broadened her understanding of global marketing strategies.
Academic Background
Lydia Schmidt's academic journey includes a comprehensive study of Applied Media and Communication Sciences at Technische Universität Ilmenau. This program provided her with a foundation in various aspects of media and communication. Her semester abroad at Curtin Singapore allowed her to explore International Marketing, enhancing her educational experience and preparing her for a career in marketing and campaign management.