Adrian Chin
About Adrian Chin
Adrian Chin serves as the Senior Executive of Strategy and Insights at AirAsia, a position he has held since 2021. He holds a Bachelor of Commerce in Marketing and Public Relations from Curtin University and has previous experience in consumer insights and retail measurement services.
Work at AirAsia
Adrian Chin has been serving as the Senior Executive, Strategy and Insights at AirAsia since 2021. In this role, he focuses on developing strategic insights that drive business decisions and enhance operational effectiveness. His tenure at AirAsia spans over three years, during which he has contributed to various initiatives aimed at improving customer experience and operational strategies.
Education and Expertise
Adrian Chin earned a Bachelor of Commerce (B.Com.) degree with a focus on Marketing and Public Relations from Curtin University. He attended the university from 2011 to 2014, completing his studies in three years. This educational background provides him with a solid foundation in marketing principles and public relations strategies, which he applies in his professional roles.
Professional Background
Before joining AirAsia, Adrian Chin held several positions in the field of consumer insights and retail measurement. He worked at InsightAsia as an Assistant in Consumer Insights from 2015 to 2017, followed by a role at Kantar as an Associate in Consumer Insights from 2017 to 2018. He then served as an Executive in Retail Measurement Services at Nielsen from 2018 to 2019. His experience spans various aspects of market research and consumer behavior analysis.
Career Progression
Adrian Chin's career has progressed through various roles in market research and consumer insights. Starting as an Assistant at InsightAsia, he advanced to an Associate position at Kantar, and subsequently to an Executive role at Nielsen. His diverse experience in these organizations has equipped him with valuable skills in data analysis and strategic planning, which he now applies in his current position at AirAsia.