Cassandra Chi

Cassandra Chi

Merchandising Executive @ AirAsia

About Cassandra Chi

Cassandra Chi is a Merchandising Executive at AirAsia, where she has worked since 2021. She specializes in managing e-commerce web operations and analyzing consumer behavior to adapt to market trends.

Work at AirAsia

Cassandra Chi has been serving as a Merchandising Executive at AirAsia since 2021. In this role, she manages web operations for e-commerce platforms across various countries and cities. Her responsibilities include analyzing consumer behavior and industry trends to anticipate demand and changes in buying patterns. Cassandra's work focuses on optimizing merchandising strategies to enhance customer experience and drive sales.

Education and Expertise

Cassandra Chi earned her Bachelor of Business Administration (BBA) in Marketing/Marketing Management from Victoria University, completing her studies from 2018 to 2019. This academic background has equipped her with essential skills in marketing strategies and consumer analysis, which she applies in her current role at AirAsia. Her expertise lies in understanding market dynamics and leveraging data to inform business decisions.

Background

Before joining AirAsia, Cassandra worked at Teleport as Operations & Business Support from 2020 to 2021. This position allowed her to gain valuable experience in operational management and business support functions. Her professional journey reflects a commitment to continuous learning and development, as evidenced by her self-directed study of the Korean language to enhance her multilingual capabilities.

Achievements

Cassandra Chi has developed a strong skill set in managing e-commerce operations and analyzing consumer behavior. Her ability to dive deep into details to identify root causes of issues has contributed to her effectiveness in her role. She values teamwork and practices the principle of 'team before self,' emphasizing collaboration in her professional endeavors.

People similar to Cassandra Chi