Cathy Khuat

Cathy Khuat

Senior Marketing Executive @ AirAsia

About Cathy Khuat

Cathy Khuat is a Senior Marketing Executive with extensive experience in the marketing field, currently employed at Airasia in Malaysia. She has previously held marketing roles at Fetch Tv and Foxtel in Australia, where she focused on partnerships, customer communications, and acquisition marketing.

Current Role at AirAsia

Cathy Khuat serves as a Senior Marketing Executive at AirAsia, a position she has held since 2019. In this role, she is responsible for developing and implementing marketing strategies that enhance brand visibility and customer engagement. Her experience in the airline industry contributes to her understanding of market dynamics and customer preferences, allowing her to drive effective marketing initiatives.

Previous Experience at Fetch TV

Before joining AirAsia, Cathy Khuat worked at Fetch TV as a Marketing Executive specializing in Partnerships and Customer Communications. Her tenure lasted for two months in 2019, during which she focused on building strategic partnerships and enhancing customer communication strategies to improve service delivery.

Experience at Foxtel

Cathy Khuat has extensive experience at Foxtel, where she held multiple roles. She worked as an Acquisition Marketing Executive from 2016 to 2018, focusing on customer acquisition strategies. Prior to that, she served as a Senior Advertising and Brand Partnerships Executive from 2014 to 2016, where she managed advertising campaigns and brand partnerships, contributing to the company's marketing objectives.

Education and Expertise

Cathy Khuat earned her Bachelor's degree from the University of Technology Sydney. Her studies encompassed Marketing, Business, and Human Resource Management, providing her with a comprehensive understanding of various business functions. This educational background supports her expertise in marketing strategy and customer relationship management.

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