Eugene Siew
About Eugene Siew
Eugene Siew is the Group Communications Manager at AirAsia, where he has worked since 2017. He previously held the position of Communications Executive at AirAsia from 2014 to 2017 and interned at Hill+Knowlton Strategies in 2008.
Current Role as Group Communications Manager
Eugene Siew has been serving as the Group Communications Manager at AirAsia since 2017. In this role, he is responsible for overseeing the company's communication strategies and initiatives. His position involves managing internal and external communications, ensuring that the messaging aligns with the company's goals. Eugene's experience in this role spans over seven years, during which he has contributed to enhancing AirAsia's public image and stakeholder engagement.
Previous Experience at AirAsia
Before his current position, Eugene Siew worked at AirAsia as a Communications Executive from 2014 to 2017. During his three-year tenure in Kuala Lumpur, he was involved in various communication projects that supported the company's operational and strategic objectives. His responsibilities included crafting press releases, managing media relations, and supporting corporate communication efforts.
Internship at Hill+Knowlton Strategies
Eugene Siew completed a three-month internship at Hill+Knowlton Strategies in 2008. This experience provided him with foundational skills in public relations and communications. The internship allowed him to gain practical insights into the industry, which he later applied in his roles at AirAsia.
Education at Universiti Tunku Abdul Rahman
Eugene Siew earned his Bachelor's degree from Universiti Tunku Abdul Rahman, where he studied from 2007 to 2009. His education provided him with a solid academic background in communications, which has been instrumental in his professional development. The knowledge gained during his studies has contributed to his effectiveness in various communication roles.