Jasmine Cheng
About Jasmine Cheng
Jasmine Cheng is a Route Profitability Financial Analyst at AirAsia, with prior experience in revenue management and business analysis roles at Malindo Air and Loob Holding. She holds a Bachelor of Business Administration in Banking and Finance from Universiti Tunku Abdul Rahman.
Work at AirAsia
Jasmine Cheng currently holds the position of Route Profitability Financial Analyst at AirAsia, where she has been employed since 2022. Her role focuses on analyzing the financial performance of various routes to ensure profitability. Based in Sepang, Selangor, Malaysia, she contributes to the strategic decision-making processes within the finance department.
Previous Experience in Aviation
Before joining AirAsia, Jasmine worked at Malindo Air as a Revenue Management Analyst from 2018 to 2021. During her three years in this role, she was responsible for optimizing revenue through effective pricing strategies and inventory management. This experience provided her with a solid foundation in aviation finance.
Background in Business Analysis
Jasmine Cheng has a background in business analysis, having worked at Loob Holding Sdn Bhd as a Business Analyst (Finance) from 2021 to 2022. In this position, she focused on financial analysis and reporting, contributing to the company's financial planning. Additionally, she worked at 99 Speed Mart Sdn Bhd as a Business Development Analyst for a brief period in 2017.
Education and Expertise
Jasmine Cheng earned her Bachelor of Business Administration (BBA) in Banking and Finance from Universiti Tunku Abdul Rahman (UTAR). She completed her degree from 2014 to 2018, equipping her with essential knowledge and skills in finance, which she applies in her current and previous roles.