Jenn Tan
About Jenn Tan
Jenn Tan serves as the Loyalty, Communications and CRM Data Team Lead at AirAsia Berhad, where she has worked since 2014. She previously held the position of data analyst in the ICT department at AirAsia from 2011 to 2013 and holds a bachelor's degree from the National University of Malaysia (UKM).
Work at AirAsia
Jenn Tan has been employed at AirAsia Berhad since 2014, currently holding the position of Loyalty, Communications and CRM Data Team Lead within the Group Digital division. In this role, she oversees various initiatives related to customer loyalty and communication strategies. Prior to her current position, she worked as a Data Analyst in the ICT department at AirAsia from 2011 to 2013. This extensive tenure at AirAsia has allowed her to gain significant experience in the airline industry.
Education and Expertise
Jenn Tan earned her bachelor's degree from the National University of Malaysia (UKM). Her educational background has provided her with a solid foundation in data analysis and communications, which she applies in her current role at AirAsia. Her expertise lies in customer relationship management and data-driven decision-making.
Background
Jenn Tan began her career at AirAsia in 2011, where she worked as a Data Analyst in the ICT department for two years. After gaining experience in data analysis, she transitioned to her current role in 2014, focusing on loyalty and communications. She is based in Kuala Lumpur, Malaysia, where she has developed her professional skills in a fast-paced digital environment.
Achievements
Throughout her career at AirAsia, Jenn Tan has contributed to various projects aimed at enhancing customer loyalty and optimizing communication strategies. Her role as Team Lead involves leading a team that focuses on CRM data, which is essential for improving customer engagement and retention.