Josie Tse
About Josie Tse
Josie Tse serves as the Head of Marketing at airasia, a position she has held since 2019. She is based in Guangzhou, Guangdong, China.
Work at AirAsia
Josie Tse has served as the Head of Marketing at AirAsia since 2019. In this role, she is responsible for overseeing marketing strategies and initiatives that promote the airline's brand and services. Her tenure at AirAsia has been marked by a focus on enhancing customer engagement and expanding market reach. Based in Guangzhou, Guangdong, China, she has played a crucial role in adapting marketing efforts to align with regional consumer preferences.
Background
Josie Tse has a professional background in marketing, with a specific focus on the airline industry. Her experience at AirAsia has allowed her to develop a deep understanding of market dynamics and consumer behavior in the aviation sector. She has been instrumental in implementing marketing campaigns that resonate with diverse audiences.
Achievements
During her five years at AirAsia, Josie Tse has contributed to various marketing initiatives aimed at strengthening the airline's presence in the competitive travel market. Her leadership in marketing has supported the company's growth strategies and enhanced brand visibility in the region.