Manivannan Balasubramanian
About Manivannan Balasubramanian
Manivannan Balasubramanian is an Assistant Manager of Growth & Analytics at AirAsia in Kuala Lumpur, Malaysia, where he has worked since 2021. He has extensive experience in software development and analytics, having held various roles in notable companies, including RHB Banking Group and Gushcloud Malaysia Sdn Bhd.
Work at AirAsia
Manivannan Balasubramanian has been serving as the Assistant Manager of Growth & Analytics at AirAsia since 2021. In this role, he focuses on leveraging analytics to drive growth strategies for the airline. Prior to this position, he worked as a Senior Analytics Specialist at AirAsia for nine months in 2020. His experience at AirAsia has contributed to the company's data-driven decision-making processes.
Previous Experience in Analytics and Development
Before joining AirAsia, Manivannan held several significant positions in the tech industry. He worked as a Senior Software Engineer at RHB Banking Group from 2017 to 2020, where he contributed to banking system development. He also served as a Lead Developer and Digital Strategist at Gushcloud Malaysia Sdn Bhd from 2014 to 2017, and as a Senior Developer from 2013 to 2014. His roles involved creating complex management systems and digital strategies.
Education and Expertise
Manivannan holds a Bachelor's degree in Information Technology from P.S.N.A. College of Engineering and Technology, which he completed from 2007 to 2011. He furthered his education with a Master's degree in Information Technology from James Cook University Singapore, achieved in 2013. His expertise includes creating front-end and back-end management systems, server-side scalability, and database design.
Projects and Contributions
Throughout his career, Manivannan has worked on various projects for notable brands. He developed marketing chatbots for companies such as Dutch Lady and Petrosains. Additionally, he created real-time mobile and web applications for major brands including BMW Malaysia, Samsung Malaysia, and Tesco. His contributions have enhanced user engagement and operational efficiency for these brands.