Peggy Yeoh
About Peggy Yeoh
Peggy Yeoh serves as the Regional Head of Holidays, Travel at AirAsia, where she oversees operations across multiple countries in the APAC region. With over 15 years of experience in commercial roles, she has a strong background in business expansion and profit management.
Work at AirAsia
Peggy Yeoh serves as the Regional Head of Holidays, Travel at AirAsia since 2018. In this role, she leads the Holidays vertical under the AirAsia SuperApp, managing operations across Malaysia, Thailand, Philippines, and Indonesia. Her responsibilities include overseeing profit and loss management, budgeting, and spending for the Holidays vertical across the APAC region. Peggy's leadership contributes to the strategic growth and operational efficiency of the travel segment within the company.
Previous Experience in Product Management
Before joining AirAsia, Peggy Yeoh worked at Maxis as a Product Manager from 2008 to 2017. During her nine-year tenure in Kuala Lumpur, Malaysia, she focused on product development and management, contributing to the company's growth in the telecommunications sector. Her experience in this role equipped her with valuable skills in business expansion and profit delivery.
Background in Web Design
Peggy Yeoh began her career as a Web Designer at Immigration Attorneys, LLP in the United States from 2000 to 2002. This two-year experience provided her with foundational skills in design and digital communication, which she later applied in her commercial roles. Her early career also included a position as Head of CRM at Khind Holdings Berhad from 2004 to 2007, where she developed customer relationship management strategies.
Education and Expertise
Peggy Yeoh holds a Bachelor’s Degree in Marketing and Management from the University of Illinois Chicago, where she studied from 1997 to 2000. Her educational background supports her extensive experience in commercial roles, where she has accumulated over 15 years of expertise in business expansion and profit delivery. She possesses strong relationship-building and project management skills, which are essential in her current role.