Syed Fauzi
About Syed Fauzi
Syed Fauzi is an Assistant Manager of Digital Marketing at AirAsia, with a background in electronic engineering and marketing. He has extensive experience in digital marketing, particularly in PPC advertising, SEO, and SEM, having worked at notable companies such as Interbase Resources and Sony EMCS.
Current Role at AirAsia
Syed Fauzi currently serves as the Assistant Manager of Digital Marketing at AirAsia, a position he has held since 2021. In this role, he is responsible for overseeing digital marketing strategies and initiatives within the company. His work focuses on enhancing AirAsia's online presence and driving customer engagement through various digital channels. He operates from Kuala Lumpur, Federal Territory of Kuala Lumpur, Malaysia.
Previous Experience at AirAsia
Prior to his current role, Syed Fauzi worked at AirAsia as a Senior Digital Marketing professional in the Commercial Department from 2018 to 2021. During this time, he contributed to the development and execution of digital marketing campaigns aimed at increasing sales and brand visibility. His tenure at AirAsia spanned three years and took place in Sepang, Selangor, Malaysia.
Experience at Interbase Resources Sdn Bhd
From 2015 to 2018, Syed Fauzi was employed at Interbase Resources Sdn Bhd - Lelong.my as a Digital Marketing and SEM Specialist. His responsibilities included managing search engine marketing efforts and optimizing online advertising campaigns. This role lasted for three years and was based in Puchong.
Educational Background
Syed Fauzi holds a Bachelor of Engineering Technology (Hons.) in Electronic from Universiti Kuala Lumpur, where he studied from 2008 to 2012. He also completed a Master of Business Administration (MBA) in Marketing at Universiti Putra Malaysia from 2012 to 2013. Additionally, he studied Foundation Engineering Technology at Universiti Kuala Lumpur from 2007 to 2008.
Skills and Expertise
Syed Fauzi possesses expertise in PPC advertising and website tracking, which are critical components of digital marketing. He has a strong background in data analysis, enabling him to interpret marketing data effectively. His knowledge extends to Search Engine Optimization (SEO) and Search Engine Marketing (SEM), which he has applied in various roles throughout his career.