Tsu Ping Voon
About Tsu Ping Voon
Tsu Ping Voon is an Assistant Manager in Growth & Digital Marketing at AirAsia, with a background in social media and finance. She has worked at various companies including Dentsu Aegis Network and Bank of China, and has academic qualifications in Accounting and Finance.
Current Role at AirAsia
Tsu Ping Voon serves as the Assistant Manager of Growth & Digital Marketing at AirAsia, a position held since 2022. Based in Kuala Lumpur, Malaysia, Tsu Ping focuses on driving growth initiatives and enhancing digital marketing strategies within the organization. This role involves leveraging data analytics and market insights to optimize marketing campaigns and improve customer engagement.
Previous Experience at Dentsu Aegis Network
Tsu Ping Voon worked at Dentsu Aegis Network from 2018 to 2020, initially as a Social Media Specialist for 11 months and then as a Senior Social Media Specialist for one year. In these roles, Tsu Ping developed social media strategies, managed client accounts, and contributed to the overall digital marketing efforts of the agency.
Background in Finance
Tsu Ping has a background in finance, having worked as a Finance Specialist at Bank of China (UK) Limited in London for 10 months in 2016 and at Bank of China (Malaysia) Berhad for one year from 2016 to 2017. These positions involved financial analysis and management, providing Tsu Ping with a solid foundation in financial operations.
Educational Qualifications
Tsu Ping Voon holds a Bachelor's Degree in Accounting and Finance from the University of Sussex, completed from 2014 to 2016. Prior to this, Tsu Ping achieved a Diploma in Business and Management at Bellerbys College from 2013 to 2014. Additionally, Tsu Ping studied Actuarial Science at INTI International University & Colleges, obtaining a Foundation degree from 2012 to 2013.
Experience in Social Media Management
In addition to roles at Dentsu Aegis Network, Tsu Ping worked as a Social Media Manager at Elixus Agency, focusing on markets in Singapore and Europe for six months in 2020. Tsu Ping also held a position as Senior Manager of Social Media & Content at a private company from 2021 to 2022, where responsibilities included managing social media strategies and overseeing project accounts.