Trupti S.

Senior Product Designer @ Airbase

About Trupti S.

Trupti S. is a Senior Product Designer at Airbase in Mumbai, India, with extensive experience in product design, user behavior, and analytics.

Title

Trupti S. is currently a Senior Product Designer at Airbase, located in Mumbai, Maharashtra, India.

Company

Trupti S. works at Airbase, contributing to product design at their Mumbai, Maharashtra, India location.

Professional Experience

Trupti S. has extensive experience in product design, having worked in various roles across multiple companies. She has previously served as a Senior Product Designer at League on the Care Management Team in Vancouver, British Columbia, Canada. At CoPilot AI, she was a Lead Product Designer for the Copilot Venture Team and a Senior Product Designer for Lead Generation. She also contributed as a Design Mentor in UI Design at CareerFoundry in Berlin, Germany, and worked on foundational product design at Treasure Financial and Stendhapp. Early career roles include Product Designer positions at Bizongo and a Brand & Experience Designer at NetBramha Studios. She also has experience as a Communication Designer at The Coca-Cola Company and a Market Research Associate at Amazon.

Education and Expertise

Trupti S. has a strong educational background with a Master's degree in Visual Brand Design from Domus Academy and an Associate's degree in Graphic Design from École Intuit Lab. She holds a Bachelor of Engineering (BEng) in Computer Engineering from Vidyalankar Institute Of Technology and an SSC from dsrv malad. Her expertise includes designing enterprise-level software, launching 0 to 1 products, and a strong focus on product psychology, user behavior, and analytics.

Design Skills and Tools

Trupti S. is skilled in using various design and research tools such as Figma, Miro, UserTesting, Maze.design, Zeroheight, Confluence & Jira, LogRocket, and Pendo. She employs frameworks like Double Diamond, Behavior Mapping, BIAS framework, and DO-IT framework in her design process. Her techniques include first impression testing, customer interviews, contextual gathering, user sessions, and A/B experimentation.

Frameworks and Methodologies

Throughout her career, Trupti S. has utilized multiple product team frameworks including MVP (Agile PODs), North Star Framework, and JTBD framework. These methodologies have enabled her to design products that minimize customer effort and impact key metrics. Her approach to product design includes continuous research, experimentation, and prioritization.

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