Soumya Sanyal
About Soumya Sanyal
Soumya Sanyal serves as the DGM of Brand for High Value Businesses at Airtel, leveraging a strong background in electronics engineering and extensive experience in brand strategy across various sectors. With a career spanning several notable companies, including Nestlé and Zomato, Sanyal leads a team focused on non-mobility and new business lines.
Work at Airtel
Currently, Soumya Sanyal serves as the DGM Brand for High Value Businesses at Airtel, a position held since 2021. In this role, he leads a team of three Senior Brand Managers, focusing on non-mobility and new lines of business. Prior to this, he worked as DGM - Master Brand at Airtel from 2019 to 2020. His experience at Airtel encompasses strategic brand management and consumer engagement initiatives.
Education and Expertise
Soumya Sanyal holds a B.E. (Hons) in Electronics Engineering from the Birla Institute of Technology and Science, Pilani, where he studied from 2007 to 2011. He further pursued management studies at the Indian Institute of Management Bangalore, completing a Post Graduate Program (PGP) from 2011 to 2013. His educational background in electronics engineering complements his extensive experience in brand strategy and marketing across various sectors.
Background
Soumya Sanyal's educational journey began at Ramakrishna Mission Vidyapith, Deoghar, where he studied from 2005 to 2007. He then attended St. Patricks Higher Secondary in Asansol, West Bengal. His career commenced with a summer internship at Procter & Gamble in Singapore in 2012, followed by various roles at Nestlé, where he gained significant experience in brand management and sales.
Professional Experience
Soumya Sanyal has a diverse professional background, having worked in multiple roles across leading companies. He served as an Area Sales Manager and Brand Manager at Nestlé, where he managed brands like Milkybar and MAGGI. He also held the position of AVP Marketing - Online Ordering at Zomato for 11 months in 2019. His experience spans sectors including FMCG, e-commerce, telecom, and technology.
Achievements in Brand Management
Throughout his career, Soumya Sanyal has demonstrated expertise in driving brand strategy and consumer-led growth. His roles at Nestlé involved significant contributions to brand management, particularly in the areas of sales and marketing. At Airtel, he continues to influence brand strategy for high-value businesses, showcasing his ability to lead teams and develop effective marketing initiatives.