Syarifah Suci Armilia
About Syarifah Suci Armilia
Syarifah Suci Armilia is a CRM Lead at Ajaib and an instructor at RevoU, with extensive experience in digital marketing and customer relationship management across Indonesia, Malaysia, and Thailand. She has held various roles in notable companies, including HappyFresh, where she managed CRM and loyalty programs, and has a background in Political Science from Marmara University.
Current Role at Ajaib
Syarifah Suci Armilia serves as the CRM Lead at Ajaib, a position she has held since 2022. In this role, she is responsible for managing customer relationship management strategies and initiatives. Her work focuses on enhancing customer engagement and loyalty, contributing to the overall growth of the company. Ajaib is a prominent player in the financial technology sector in Indonesia.
Previous Experience at HappyFresh
Syarifah has held multiple roles at HappyFresh, including Group CRM & Loyalty Manager for Indonesia, Malaysia, and Thailand for three months in 2022, and Campaign Lead from 2020 to 2022. Additionally, she worked as a Senior Online Marketing Analyst from 2018 to 2020. Her experience at HappyFresh involved executing marketing campaigns and managing CRM strategies across different regions.
Educational Background
Syarifah completed her Bachelor’s Degree in Political Science and International Relations at Marmara University from 2012 to 2017. She furthered her education in digital marketing by completing a Digital Marketing Course at RevoU from 2019 to 2020. This combination of political science and digital marketing has equipped her with a diverse skill set applicable in various professional contexts.
Role as an Instructor and Career Coach
Since 2021, Syarifah has been working at RevoU as an Instructor and Career Coach. In this capacity, she shares her expertise in digital marketing, focusing on CRM and loyalty strategies. Her role involves educating aspiring marketers and guiding them in their career paths, leveraging her extensive experience in the field.
Experience in Digital Marketing
Syarifah has over four years of experience in executing brand awareness and growth campaigns. Her background includes managing CRM and loyalty programs across multiple countries, which has provided her with a comprehensive understanding of diverse market dynamics. This experience enhances her ability to develop effective marketing strategies tailored to different audiences.