Kristine Chuang
About Kristine Chuang
Kristine Chuang is a Product Marketing Manager at Alchemy, where she has worked since 2023. With a decade of experience in marketing, she specializes in developing effective go-to-market strategies and has held various marketing roles at companies such as Indiegogo and Philips.
Work at Alchemy
Kristine Chuang has been serving as a Product Marketing Manager at Alchemy since 2023. Based in San Francisco, California, she has been involved in developing and implementing marketing strategies that align with the company's objectives. Her role focuses on enhancing product adoption and user acquisition, leveraging her extensive experience in marketing.
Education and Expertise
Kristine Chuang holds a Master of Science (M.S.) in Advertising from the University of Illinois Urbana-Champaign, where she studied from 2012 to 2013. Additionally, she earned a Bachelor's degree in Foreign Languages and Applied Linguistics from National Taipei University, completing her studies from 2009 to 2012. She possesses 10 years of experience in Go-To-Market strategy, positioning, market research, integrated marketing, sales enablement, and project management.
Background
Prior to her current position at Alchemy, Kristine Chuang worked at Indiegogo in various roles, including Integrated Marketing Manager, Product Marketing Manager, and Senior Manager, Integrated Marketing. Her tenure at Indiegogo spanned from 2016 to 2023, where she contributed to multiple marketing initiatives. Earlier in her career, she worked at Philips as a Marketing Communications Analyst and Global Marketing Communications Associate, gaining valuable experience in marketing communications.
Achievements
Kristine Chuang specializes in navigating through ambiguity to develop effective marketing strategies. She has expertise in creating end-to-end marketing strategies that focus on increasing product adoption and user acquisition. Her comprehensive understanding of integrated marketing has enabled her to contribute significantly to the organizations she has worked for.