Elliott Smith
About Elliott Smith
Elliott Smith is the Director of Product Design Operations at Alight Solutions and the VP, Head of Accounts at SWITCH-Agency, with over 10 years of experience in advertising and marketing.
Current Roles and Responsibilities
Elliott Smith currently holds several key positions in the marketing and advertising industry. He is the Director of Product Design Operations at Alight Solutions in the Greater Chicago Area. Additionally, he serves as the VP, Head of Accounts at SWITCH-Agency in Chicago, Illinois. Based in Los Angeles, Smith also fulfills the role of Chief Management and Logistics Officer at Mccoy | Meyer. His multifaceted roles reflect his extensive expertise and capabilities in account management and product design.
Professional Experience in Advertising and Marketing
Elliott Smith has accumulated over a decade of experience in the advertising and marketing fields. His career began at The Onion, where he worked as an Account Executive from 2008 to 2010. He then moved to Performics, holding positions as Associate Account Manager and Account Manager. Smith has also held significant roles at Queue Marketing Communications, Commonground Marketing, Burrell Communications, DDB, and The Escape Pod. Throughout his career, he has worked on campaigns for major brands such as EGO Power, Toyota, Jeep, McDonald's, Bose, Kohl's, and Coors Light.
Education Background
Elliott Smith embarked on his educational journey at Iona College, where he earned a B.A. in Communications with a focus on Advertising and a minor in English. He further advanced his expertise by pursuing an M.A. in Advertising and Public Relations at DePaul University from 2008 to 2011. His academic background has provided a solid foundation for his professional roles in the advertising and marketing industry.
Passions and Interests
Beyond his professional career, Elliott Smith has a variety of personal interests. He is an avid sports fan, loyal to the Chicago Cubs, Bulls, and Bears, while also supporting the New England Patriots. Smith is passionate about fantasy football and enjoys playing PS4 games, particularly those involving Virtual Reality. He regularly attends FlyWheel classes, enjoys stand-up comedy, and considers himself a TV aficionado. Additionally, he is a foodie who enjoys cooking and has a background in music, having played the saxophone and worked as a DJ.
Expertise in Integrated Marketing Campaigns
Elliott Smith specializes in creating, producing, and executing integrated marketing campaigns across various media channels. His expertise encompasses broadcast TV, radio, digital video, digital display, out-of-home (OOH) advertising, and retail promotions. He has a strong passion for growing teams and managing projects, consistently collaborating with others to ensure successful outcomes. Smith's experience with high-profile brands underscores his capability in delivering effective marketing strategies.