Paul Marachi
About Paul Marachi
Paul Marachi is the Director of Strategy and Brand Management at Alkermes in Waltham, Massachusetts, with extensive experience in sales, product management, and brand strategy within the biotech industry.
Company
Paul Marachi is currently employed at Alkermes, where he holds the position of Director of Strategy and Brand Management. Located in Waltham, Massachusetts, Alkermes is a biopharmaceutical company that specializes in developing innovative medicines in the fields of neuroscience and oncology.
Title
As the Director of Strategy and Brand Management at Alkermes, Paul Marachi oversees strategic planning and brand management initiatives, focusing on market positioning and brand development for the company's product portfolio.
Education and Expertise
Paul Marachi holds a Master of Business Administration (MBA) in Management from The University of Connecticut, completed between 2010 and 2014. He also earned a Bachelor's degree in Marketing from Saint Joseph's University, accomplished from 1998 to 2002. His professional expertise spans across sales reporting, sales insights, CRM management, and product management within the biotech industry.
Career Background
Paul Marachi's career spans various roles, primarily within the biopharmaceutical and corporate sectors. He started as an Account Manager at Tech Depot and later served as an Account Representative B2B at Hertz Corporate Agreements. At Shire, he held multiple positions including Sales Representative, Sales Operations and Insights Manager Ophthalmics, and Sr. Product Manager Ophthalmics. His tenure at Shire also included roles focused on Sales Force Effectiveness and Immunology Analytics Leadership. Since joining Alkermes, he has progressed from Associate Director roles in Product Development and Life-cycle Management and Brand Management to his current directorship role.
Achievements
Paul Marachi has been instrumental in several significant initiatives throughout his career. He has played key roles in new disease state launches, led sales training programs, and contributed to new product launches in the biotech sector. His involvement in CRM management and sales reporting has bolstered his expertise in driving strategic initiatives within the industry.